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Jul 19, 2016

Leadership, Disney, Culture, Business, Customer Service

 

027 Disney Leadership Magic

 

Summary

 

A huge part of leadership, in business, and in life, is expressing gratitude. One of the very best ways to express gratitude is also one of most old-fashioned. We’ll discuss that in our Thought of the Day. And later in the interview segment, we’ll talk with Lee Cockerell, the man who ran Operations for the Walt Disney World Resort for many years and created much of the leadership training for which it’s so well-known.

 

Bob's Thought of the Day

 

You’ll discover:

 

  • Why it’s so easy to distinguish yourself from others by sending handwritten thank you notes.
  • How handwritten notes impact others.
  • The reasons people often keep these notes.

 

Interview with Lee Cockerell

 

You’ll discover:

 

  • The three things Disney does better than almost anyone else.
  • How to get your company culture right, and why it’s so difficult.
  • Why great people, not products, are the only strategic advantage you have.
  • How his insecurity held him back as a young leader.
  • How the RAVE strategy (Respect, Appreciate, Value Everything) can impact your life.
  • What Lee’s extensive travel taught him about respecting and appreciating other people.
  • The #1 reason people leave a company (and relationships).
  • Why you should never underestimate the power of encouraging and thanking others.




Lee Cockerell’s 10 Strategies for Creating Magic:

 

  1. Remember, Everyone is Important
  2. Break The Mold
  3. Make Your People Your Brand
  4. Create Magic Through Training
  5. Eliminate Hassles
  6. Learn the Truth
  7. Burn the Free Fuel
  8. Stay Ahead of the Pack
  9. Be Careful What You Say and Do
  10. Develop Character

 

Click to Tweet

 

  • It’s not the magic that makes it work, it’s the way we work that makes it magic. via @leecockerell
  • Culture is not part of the game, it IS the game. Get that part of it right and everything else takes care of itself. via @leecockerell




Interview Links

 

LeeCockerell.com
Creating Magic: 10 Common Sense Leadership Strategies From A Life At Disney by Lee Cockerell
Time Management Magic by Lee Cockerell

The Customer Rules by Lee Cockerell
Creating Disney Magic (Podcast)

Resources

 

GoGiverSalesAcademy.com

The Go-Giver Leader

TheGoGiver.com

GoGiverSpeaker.com

Burg.com

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